Oakley brings its signature blend of performance, innovation, and style to M-K-T with a new space featuring bold architectural details, elevated product storytelling, and a curated assortment of Oakley eyewear, apparel, and accessories.

Customers will be able to experience Oakley’s lens technology through the Prizm Wall, an interactive space designed to showcase how Prizm lenses enhance color, contrast, and detail. The store will also feature Smart Shopper technology, allowing guests to digitally explore Oakley products within the physical retail environment and discover the right product for their needs.

Here guests can explore Oakley’s latest eyewear innovations, performance products, and lifestyle pieces in a highly visual, experience-led environment built for discovery.